Hi! Welcome to the world of elk - I like to think of it as a space where magic can happen. As fluffy as it sounds, I really believe that it takes guts, a sprinkle of madness, a hell lot of love, and the unshakable courage to dream until the dream becomes real. I have wholehearted respect for entrepreneurs and helping them, even slightly, make a dream come true, is what makes me feel alive and vibrant.  

If you’re looking for a design only specialist - I will tell you honestly, I’m not your girl. As with a lot of things in my life I occupy a grey area: not British enough to be fully British, but not Russian enough to be Russian either. I didn’t really drink at parties when it was cool to, and I spent most of my teens making art.  

It’s the same story here - I love design but I also love going deep into the business. I want to know everything there is to know about your customers, systems, ideas, vision, numbers if you’re willing to share them. And somewhere within the forest of it all, together we will uncover a point that’s so strong that it will feel like it can’t be any other way. Only then does design happen.

I work especially with founders that are ready to become professional but don’t have the budget for a large scape agency intervention.

I'm currently studying a Masters in Business, specialising in Marketing - this allows me to have commercial depth and strategic overview. But my background is in Fine Art, which allows me to wrap the concrete in storytelling and translate it into the visual.
I also spent several years working at the intersection of Web Content and UX which equipped me with rigour when it comes to building accessible and user friendly designs.  

If it sounds like you landed at the right place - let’s talk!